Monday, May 30, 2011

The videos playing in the elevators at the Standard Hotel - NYC

Guests at the Standard Hotel, are treated to an awesome eye candy: "Civilization," a depiction of heaven, hell, and purgatory created by video artist Marco Brambilla. The video artist compiled hundreds of movie clips into one stunning piece inspired by Dante's Inferno.
The piece runs as one enormous video collage. As the elevator rises, the sequence, running from an overhead projector, ascends to heaven. As the elevator descends, the video runs in reverse, ending in hell.
Brambilla created the piece by assembling the movie clips, which he photoshopped together. He then took these to a digital animation house which combined all the clips, so that each one runs in a loop as part of one single video collage.
I recommend a happy hour drink at the Boom Boom Room (the bar at the top of the Standard Hotel) even if just for the elevator ride! (Well, you will enjoy the view from up there as well and that is a promise!)

Watch the video by clicking the link.
(if link doesn't work, copy and paste it)

Some more about the artist here:


  1. ANOTADO! Vamos lá! THANKS!

    Rica e Julia

  2. Que dica sensacional...

  3. I always wondered who was the artist that created those videos.. now I know! Very cool. Great to be able to watch it online as well.